Apple Rudeness
I once watched a video devised by the makers of Windows where you saw ‘consumers’ throwing ‘Windows 7 launch parties’ to chat about the wonders of the PC and Windows updates over cheese biscuits and warm wine.
These happy, happy, happy people just happened to include one person from every useful spending demographic who came excitedly to the gathering as invited guests.
Now, I don’t wish to be mean at all, but the whole thing was deliciously, delightfully bad!
The actors visibly reading their parts whilst trying to seem as if pleasant middle class launch parties for PC products happened all the time.
(Maybe they do and I have been missing out?)
And the clunkily edited-in voice over….oh bliss!
And the balloons….oh joy!
I’m afraid the naughty mischievous, whoopee-cushion-humour part of me loved it!
The video was actually sooooo cheesy it verged on becoming cult.
I just found the video! (below)… And I still love it!
At the end did he really just say “zingerrrrr!” – Love it! Love it! Love it!
They certainly serve plenty of chedder at these parties!
The PC is a wonderful instrument of dubious and variable quality.
Apple, on the other hand does not have to hire (over)actors to wax lyrically about it’s products.
They could just as easily use genuine fans because…
They just create great things!
Beautifully simple, hassle free, highly functional things.
You would not have to script me to tell anyone how brilliant my Mac devices are.
We users love them because in a world of over-hype and under-delivery, they simply…deliver.
There are many personal sites set up by users just to talk about Apple’s beautiful products.
We complain too, when occasionally they miss the mark.
I’m not so much plugging their products, (like they need me!), more their rrrrrude excellence.
You feel this in their design pride. You feel this by merely visiting an Apple store.
Their service, (in every single visit I have made), is ridiculous – (good ridiculous).
This simple pride in one’s job, company, presentation and creativity is ever more rare these days so I like to celebrate it…wherever I see it. This pride is simple economics, from the top down.
They just do, that voodoo, that they do, soooooooo well!
Apple
I have Macs. I have PC’s.
I was trained on both.
If you want an instrument that helps simplify your life by doing exactly what YOU want…quickly, gracefully and with no fuss. You need a Mac.
If you want an instrument that increases your stress levels by erasing or hiding the work you’ve spent hours doing, turning itself off in the middle of a vital report with pressing time constraints, talking computer gibberish, downloading things you didn’t ask for, disturbing your work flow with a barrage of continuous irritating questions, advertising, advertising, ADVERTISING!!!!!…it’s business partners all over YOUR private desktop and doing what IT chooses in the longest time possible. You need a PC.
My unpaid cheer leading for the clean, efficient, simple, attractive, helpful, wonderful World of Mac starts here. It will be driven not just as an excuse to drool over their beautifully presented, classy products, but as a yardstick of persistent quality and simple give-a-damn and pride in what we as individuals can also produce.
